AG Adriano Goldschmied"The Marshall" Slim Chino Pin Striped Luxury Trousers

Adriano Goldschmied ‘the Godfather of Denim’ (Photo)AG Adriano Goldschmied"The Marshall" Slim Chino Pin Striped Luxury TrouserAdriano Goldschmied is an Italian fashion designer who focuses on denim jeans. He is known as "the Godfather of denim" and is the originator of "premium denim". The founder of , he also created Replay, Gap 1969, Agolde, Goldsign, and AG Adriano GoldschmiedInteresting Blend of fabricGreat Fit, Look & FeelAmazing Craftsmanship & FabricThere are those in the denim industry who refer to Adriano Goldschmied as a geniusHe was among the first to drive a then-new market for premium denim. He might be considered the pioneer of washing and finishing denim to produce certain effects—“using denim as a canvas for a painter of distressing,” as he puts itA Pioneer of Premium and Pre-WashedGoldschmied was among the first jeans designers to re-imagine this workmanlike staple as a fashion item, part of the rock ‘n’ roll glitz of 1970s Euro style. When he went to retailers his product was, he recalls, roundly rejected, such as denim’s lowly reputation at the timeI’m not the sort of designer who sits down with a pad and pencil and sketched out something to make,” he says. “For me, it’s the textile that holds the innovation, even if that has been true for only a recent and tiny part of denim’s long history. And that’s only going to be more so the case. A new idea in denim used to last a decade. Now it’s six months.”Do you own a pair yet? Sir?